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Social Media Marketing Certificate
CRN: 26704
Location: FFA Enrichment Center
Course/Section: BSMN526 201
Date: 02/22/2018 - 04/12/2018
Room: 212
Instructor: Kinnard Laura
Time: 01:00PM - 04:00PM
Days: Thursday
Contact Hrs: 21 hours
Course Description:
Social media have revolutionized how organizations create, communicate and deliver value. During this certificate course you'll investigate the concepts, tools, and professional best practices that apply to using social media. You'll identify why you're using social media, who you're trying to reach, what topics resonate with your audience, where you should be present, when and how often to distribute, how your social media will be managed, and what/how to measure the results. To receive the certificate you'll present a final project on the last night of class. This certificate course is designed for individuals responsible for the marketing of a startup, small business, nonprofit or other organization or for those whose career path would benefit from adding verified social media expertise to their resume. Bring a laptop to class. No class on March 15.
 
Available Seats: 12     Fees: $325.00
 
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