Welcome to DMACC Continuing Education
Engaging on Social Media: Facebook Live & Streaming Video | |
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CRN: 33379 Location: Urban Campus-Bldg 1 Course/Section: BSMN933 300 Date: 06/19/2018 - 06/19/2018 Room: Instructor: Staff * Time: 04:30PM - 06:30PM Days: Tuesday Contact Hrs: 2 hours |
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Description: | |
Social media companies have been offering insight for several years about the increasing importance of creating content specifically for mobile devices and about their users' preferences for real time interaction and video ? Snapchat was built around those preferences. But Facebook changed the marketing game in 2018 by announcing that unless brand content serves its purpose to bring people ?closer together' through interaction, then the content will enjoy minimal reach on the platform. This class will focus on Facebook Live, but will outline the tactics, technology tools, and best practices essential for effectively leveraging live streaming video on social media, as well as provide inspirational examples for getting started with and improving live video production. Materials are provided along with ongoing access to a private resource board and an exclusive virtual classroom. Bring a laptop to class. | |
Available Seats: 21 Fees: $59.00 | |
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